Friday, April 9, 2010

How To Read a Label

One thing that amazes me is how some companies will spotlight a single ingredient in a product, but when you take a look at the ingredient label you will find that the product barely contains any of that ingredient.

I encourage all of my clients to be an informed consumer and read the ingredient label! Ingredients are listed in descending order of quantity just like a food label. If the product’s star ingredient is listed toward the bottom of the list, you know it is barely present in any significant amount (particularly if it is listed after the parabens and preservatives). Also, did you ever think about the fact that the total ingredients in a product can only add up to 100%? If you see an ingredient list a mile long, how much of any one ingredient can possibly be in there? Not much.

When I was researching products a year or so ago I came across the Peptoxyl line that I now carry at Scosh Studio. One of the things that really impressed me was the formulations. The ingredient lists are short and to the point. And unlike a lot of peptide products I’ve tried, they actually do contain a significant amount of peptides, and other beneficial ingredients. One of my favorites is the Peptoxyl Radiance Serum. This water-like serum has many beneficial ingredients, but two key ingredients are going to have the most impact. Aminopropyl Kojyl Phosphate is the 2nd ingredient in the serum, just after water. How often do you see the star ingredient in any product as the 2nd ingredient on the label? Rarely! It is a derivative of the natural skin lightening agent kojic acid and can help reduce fine lines and wrinkles, diminishes age spots and help collagen synthesis. Hexanoyl Dipeptide-3 Norleucine Acetate is the 4th ingredient in the Peptoxyl Radiance Serum. It activates skin cell regeneration by stimulating the natural shedding process of the skin, leading to a gentle peeling.

Another favorite peptide product is Scosh Peptoxyl Eye Treatment. This intense treatment for the eye area increases micro-circulation, decreases puffiness, strengthens capillary walls to reduce under eye darkness and reinforces the structure and flexibility of collagen and elastin for firmer, more resilient skin. Treat your self and enjoy a 20% savings thru April 30, 2010!

So, make sure you're doing your homework and if you need some crib notes, I have a glossary of ingredients on my website: http://www.scoshskincare.com/glossary.htm.